In the world of energy efficiency, market segmentation and other methods of generalization are used to design programs and marketing. While every home is different, just as each person is different, energy efficiency programs often operate with limited marketing budgets and staff allocations. Within these limitations, how best can program administrators focus limited marketing resources toward homes with high energy use and likely participants?
Fueling our Future with Efficiency: Record Number of Abstracts Submitted to the 2012 “Buildings” Summer Study
As the Panel Leaders for the 2012 ACEEE Summer Study on Energy Efficiency in Buildings gather this week to select abstracts for eventual conference presentation, they will choose from more than 1,299 abstracts, a record number. This year’s submissions increased 32 percent over 2010. The 2012 Summer Study will be one conference you don’t want to miss!
The Greater Cincinnati Energy Alliance shares study findings with local business leaders
Cincinnati—Energy efficiency upgrades to the area’s homes and nonprofit buildings can save area residents $60 million in lower energy bills and create more than 300 local jobs, according to a study released today by the Greater Cincinnati Energy Alliance.
Emerging Technologies Increase Consumer Choice and Improve Performance
Washington, D.C.—New energy-efficient water heating technologies and practices can save residential and commercial buildings on average 37% more energy than conventional technologies. These energy savings could be worth nearly $18 billion, according to a new study of emerging technologies released today by the American Council for an Energy-Efficient Economy (ACEEE).
Study: Energy Efficiency Loan Financing Proving to be a Low Risk Investment with Large-Scale Potential
Energy Efficiency Loan Programs Default Rates Range from 0–3% and Remained Largely Unchanged During Housing Bubble Collapse
DOE Standards Will Cut Energy Usage by 25 Percent
New Department of Energy efficiency standards will cut the energy use of most new refrigerators by 25 percent and help save consumers money, create jobs, reduce pollution and spur innovation and investment, according to consumer, environment and energy efficiency groups.