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Research Report

Market Transformation Programs: Past Results, Future Directions

February 1, 1994
Energy Efficiency Research
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This study examines future directions for market transformation efforts by utilities and governmental entities. Eight high-priority targets for new market transformation initiatives are identified based on potential energy savings, cost-effectiveness and the likelihood that intervention can make a difference. Comprehensive market transformation strategies for each of these targets are presented.

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This Article Was About

Efficiency Potential Government Lead by Example Utility Business Models

Authors

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Steven Nadel
Executive Director
Howard Geller
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